2023.05 - More Fab Folds
2023.05 - More Fab Folds
More than 5.6 billion pieces of direct mail were sent in Q4 of 2022
alone — and for the year, the United States Postal Service estimated it
delivered more than 127 billion units. This represents a slight increase in
direct mail volume from 2021, and while direct mail is still an extremely
effective method of engaging highly targeted audiences, these figures do
mean marketers need to think a bit more creatively about how their print
marketing communications can stand out in a competitive landscape.
Paper: Accent Opaque 100 lb. Cover Super Smooth
Press: HP Indigo 7900
